1. Mobile-friendly web design (MFWD) provides a positive user experience for your customers irrespective which device is being used.
  2. MFWD sites are easier to manage because you don’t need to develop a totally separate website and a separate SEO campaign for mobile phones.
  3. Google loves sites that perform well for mobile browsers.
  4. You’ll sell more because more of your customers are using smartphones and tablets to browse and buy than ever before (often more than 50%)
  5. MFWD are easier to share, link to, and interact with on a smartphone than content found on a mobile site.
  6. MFWD is the present and future of web design.